One way to find reciprocal link partners is to join a reciprocal link website like Value Exchange. When you join a system like Value Exchange you know that all the webmasters who have joined are interested in exchanging links and are much more likely to exchange links with you.
Another method is to go to a Search Engine and search for the keywords you are targeting for your website and add one of the following link partner search terms below:
add link
add a Link
add url
add a url
add site
add a site
submit url
submit a url
submit link,
submit a link.
submit site
submit a site
suggest link
suggest a link
suggest url
suggest a url
suggest site
suggest a site
For Example, let’s say you are looking for dinosaur websites to exchange links with. Your first search might be for:
dinosaur add a link
Using the first set of terms helps you find places that have visible link exchanges on their website. They are usually the most receptive and easiest places to start your reciprocal link campaign. Later you will want to attempt to exchange links with other websites that don’t openly exchange links. You can find these partners by searching for your keyword in general, or with terms like “linksâ€, “resourcesâ€, “reciprocateâ€, “reciprocalâ€, “friendsâ€, “partnersâ€, “supportersâ€, “sponsorsâ€.
Another excellent method of finding link partners is by searching for your keywords and then finding out who links to the websites in the top of the rankings. There are two excellent methods of doing this.
First go to one of the websites and look for their links pages. Take a look at the websites on their links pages. These websites that they have traded links with are an excellent place to find websites that are willing to trade links with you.
Another method is to use the Yahoo®, and MSN® link command (the Google® link command doesn’t currently return all the results and is pretty much useless for this purpose). In Yahoo® type the command:
linkdomain:www.mantyweb.com
When you click Search you will get a list of all the web pages that link to the domain www.mantyweb.com. You can use this command to find link partners for your website.
To find all the websites that link to our dinosaur website on MSN® type:
link:www.mantyweb.com/dinosaur
There are lots of tools that will help you find reciprocal link partners. Most of them violate the Terms of Service for Google®, however other Search Engines like MSN® seem to not only approve of these tools but welcome them. I would rather not guess as to the reasons for this. Suffice it to say it is important to keep up with the Terms of Service of any Search Engine or any product that you make use of. In fact, just prior to finishing this book Google® added code to it’s Search Engine that attempts to detect software that runs automated queries.
The best automated tool I have reviewed for finding reciprocal link partners is SEO Elite. SEO Elite is a really excellent tool for finding reciprocal link partners and checking to make sure reciprocal link partners link to your site. There are many tools out there for finding reciprocal link partners. As noted above, you can find link partners without using these tools. However, if you really want a cost effective reciprocal link tool, I highly recommend checking out SEO Elite. With SEO Elite you can find out:
Who links to a particular site.
Number of backlinks each site has.
Google® Page Rank® of each site.
Anchor text used to link to the site.
Average Google® Page Rank® of the sites linking to a particular site.
and more!
You also get free updates for life. Go check out the SEO Elite demos on their website to get a better idea all that SEO Elite has to offer. It is really the best off-page optimization software you can find for an affordable price. Just keep in mind that as with any automated software like this, you are breaking the Terms of Service for Google®.
Will your site get banned from Google for using automated software?
It is highly unlikely that any Search Engine will ban your website for this practice. If they could do this then competitors could find ways to get your website banned by tricking Search Engines into thinking that you were using automated to check your rankings or find links. If a Search Engine does come up with a way to ban websites who use automated tools, then there are many big name websites that should get banned. Of course, many major corporation’s websites already use techniques that are against the Terms of Service that Google® has set in place. The problem is that if Google® banned those major websites boy would users be irate. In other words, as fair as Search Engines try to be they will never be able to be completely objective. For most small businesses, you should try to play within the rules, and hope that your website is never banned. If you are playing within the rules it is highly unlikely that your site will ever be banned. We will talk more about things you should avoid to keep your website from being banned in a little bit.